198: Ania Barycka | Need to Improve Social Media for Your Law Firm? Ask Ania.
If you’re not taking advantage of social media platforms in your law firm, you’re missing a huge opportunity to connect with other attorneys and generate new business.
Ania Barycka of Ask Ania Media is a law school graduate turned social media manager for busy professionals who want to grow their audience on platforms like Instagram, TikTok, LinkedIn, YouTube and more.
Ask Ania Media is a bespoke social media agency founded in 2020, managing 75 accounts over the last two and a half years.
In this episode of Wealthy Woman Lawyer®, you’ll hear Ania share why she pivoted away from a law career into social media management, her three content pillars, the reason content that looks a little too professional doesn’t resonate on social media, and how hiring a social media manager can transform your presence and content and help you attract right-fit clients for your law firm business.
Show Highlights:
- Ania’s pivot from a law career into social media management and how she handled the naysayers
- Her secret to capturing her clients’ voices, who Ania’s clients are, and why law firms differ from other types of businesses
- Ania’s three content pillars, the purpose of engagement, and how to increase yours
- Why content that looks too professional doesn’t resonate on social media and how authenticity and personality can make you stand out
- The reason you should be using Instagram Stories
- What a social media manager can do for you versus a social media coordinator
- Setting your expectations for socials and creating your funnels through organic lead generation and traffic
- Why hiring a social media manager who specializes in a platform can transform your presence on social media platforms
- How being unafraid to experiment can help you find your zone of genius
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Supporting Resources:
- Ask Ania Media - askaniamedia.com
- Ask Ania Instagram - www.instagram.com/askaniamedia
- Insider Secrets of a Successful Law Firm Owner: Scale to 7 Figures Faster with my 5-Step $1M+ Law Firm Growth Roadmap - https://go.wealthywomanlawyer.com/training
- Connect with us on Instagram
- Join our free Facebook community
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- Schedule an appointment with NoBull Marketing.
- Reach out to Optimize My Firm
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Note: Wealthy Woman Lawyer® may have an affiliate relationship with the podcast sponsors and be compensated for referrals.