Episode 323 | The $250K Mistake: Why Your Law Firm's Pricing Strategy Is Costing You Six Figures
In this episode of the Wealthy Woman Lawyer® Podcast, host Davina Frederick tackles one of the most uncomfortable—but critical—topics for women law firm owners: pricing strategy.
If you're working harder than ever but not seeing the financial results you deserve, this episode will reveal why your pricing might be the hidden bottleneck keeping you stuck at your current revenue level.
Davina explores why strategic pricing matters far beyond just the numbers on your invoices—it affects your ability to hire a team, build systems, attract quality clients, and ultimately scale to seven figures. She shares real stories of attorneys who were dramatically undercharging and the ripple effect it had on every aspect of their businesses.
This conversation dives deep into the psychology of undercharging, the limiting beliefs that keep smart attorneys broke, and what strategic pricing actually looks like in a wealth-generating law firm. You'll discover why the gap between where you are and where you want to be often comes down to one thing: charging appropriately for the value you deliver.
If you've ever felt uncomfortable talking about money with clients, discounted your fees out of fear, or wondered why you're working so hard but not getting ahead financially, this episode is your wake-up call.
Tune in to discover why your pricing strategy could be costing you $250,000 or more—and what to do about it.
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